Start from verified information
Provide the company, announcement, key facts, approved quotations, dates, locations and supporting context.
Generate an editable draft
AI output enters the same rich editing environment as manually written content; it is not automatically published.
Edit for accuracy and voice
Review names, numbers, claims, quotations, links, dates and product descriptions and rewrite the tone for the client.
Add media and structure
Use headings, links, multiple images and supported YouTube embeds where appropriate.
Approval remains part of the workflow
AI-assisted content follows the same internal/client approval rules as any other press release.
Syndication-safe output
The public article can retain supported rich media while provider-facing HTML uses safer representations such as a normal YouTube link.
Keep humans accountable
Agencies remain responsible for factual accuracy, rights, disclosure and client authorisation.
Ready to run PR operations in one workspace?
Request a controlled B2B account or explore the public newsroom.
